Digital Consumer Insights

Digital Consumer Insights

Discovering useful consumer insights through digital platforms

Who should join?

Brand Managers, Market Research Professionals, Agency Planners, Marketing Executives

Learning outcomes
  • Use digital tools and technologies to discover consumer insights
  • Interpret search, social and owned asset behavioural data to improve your digital marketing initiatives
  • Understand how digital insights can enhance your integrated marketing plans
What our valued clients say about our DIGITAL FUNDAMENTALS training

J&J
He was able truly deliver new insights to our senior leadership team on how they should be thinking strategically about digital marketing in our business.

– Worldwide Director of Digital Strategy & Platforms at Johnson & Johnson

leo-burnett-logo
Challenging and mind opening!

– Head of planning, LEO BURNETT

fugixerox
The best digital consultant I have ever worked with. Worth all the time and effort

– Marketing manager, FUJI XEROX

starbuck
Enlightening, practical and an eye-opener on the potential of digital in our business!

– Head of marketing & category, STARBUCKS

starbuck
Excellent, very relevant, very knowledgeable consultant

– COO, STARBUCKS PHILIPPINES

starbuck
Enjoyable, eye-opening and pushes the boundaries of all functions within marketing

– Marketing & category director, STARBUCKS

Mastercard
Highly skilled and experienced digital marketing strategist who has the ability to impart his knowledge in a logical, relevant and simple manner.

– Head of Marketing at MasterCard

Neutrogena
Deep insights, expert knowledge, and creative way to teach and deliver learnings allowed me to leave with actionable tools and “AHA’s” that I will apply immediately.

– General Manager, Neutrogena

M&C Saatchi
Provides tremendous insights into engaging consumers in today’s world. Recommendations are always rooted in business reality which enables credibility among marketers moving into new marketing & communication territories.

– Founding Partner & CEO at M&C Saatchi

Ogilvy & Mather Advertising
Sharp, commercial, engaging and most importantly funny.

– Group Strategic Director at Ogilvy & Mather Advertising

AE-Nikon
Highly knowledgeable person that gave our teams useful strengths!

– Regional Senior AE-Nikon @ J. Walter Thompson Worldwide

EE
Enabled me to develop and introduce solutions that a potentially difficult client would find easy to accept.

– Senior Manager Digital User Experience at EE

Omni
I attended a Digital Marketing Certification taught by Taru in September of 2015 and was very impressed by Taru’s facilitation of the course. His frameworks for thinking about marketing in today’s omni-channel landscape cleverly deconstructed what can be a very complex arena. They have stuck with me and I still reference them in my day to day. I would highly recommend.

– Director, CPG Omni-Channel Media

Joint Commission Resources
Taru is an outstanding educator. He offered expert insights and helpful guidance during the course he co taught for the Notre Dame/Rutgers digital marketing course in Chicago in September 2015. He has a high level of knowledge of the digital marketing industry combined with practical experience.

– Executive Director, Publications and Education, Joint Commission Resources

Investment Management
I attended the Digital Marketing course offered by Executive Education at Rutgers University in October 2015. Taru Jain was the lead professor and he was excellent. As I grow my own company, Taru’s insights on Digital Marketing opened my eyes to marketing on the Internet and will be invaluable to me. I highly recommend Taru and FutureMarketer for any company looking to.

– John Gavin, Investment Management

Beam Suntory
I had the privilege of taking a digital marketing course with Taru. He covered a wide range of topics from digital strategy, search engine marketing to digital ROI. Taru possesses the ability to deliver relevant and actionable information on the ever changing digital world. He is able to distil complex issues into key takeaway. More importantly, he is very.

– Brand Manager, Midori at Beam Suntory

J&J
I had the privilege to participate in a Digital Leadership training conducted by Taru. The content he presented was highly relevant to the audience allowing us to gather practical learnings that could be directly applied to our jobs. Taru is extremely knowledgeable in Digital and has this secret recipe to keep his audience constantly engaged, even after the fourth day.

– Sebastien Lepez, Integrated Marketing Communications Director APAC, Vision Care at Johnson & Johnson

Leo Burnett
Managed to assess the current knowledge level of all individuals, to custom-tailor the training schedule and to leave us all with the approach and tools that are needed to continue our agency’s success far into the future.

– VP, EU Brand Marketing at Leo Burnett

insight
One of the most useful trainings we have ever done here!

– Regional director of insights, a large research business